How Do You Feel About Sales Funnels?

Ruth-Ellen Danquah
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  ? Did you know over 79% leads that you’re collecting don’t result in sales due to lack of relationship building? ? Why go through all that nurturing when you never sell?

How do you feel about the word sales funnel?

I know, the word sales funnel is either over-used or you have no idea what I am talking about ? Either way, you’re so bored already…Let me explain why I am even bringing this subject up. I used to sell in business to business AKA B2B, hit seven-figure targets really easily. Check my credentials on LinkedIn. ? But when I transitioned from offline to online the numbers were near to nothing. So I had to go back to the drawing board and really reverse engineer my processes that led to my success offline. ? The consistent processes that worked for me included taking the offline team and replacing them with robots.Yes, robots. ? ?OK, maybe nothing as cool as robots but technology that would do the same thing as my delightful past colleagues were paid to do (at the fraction of the cost).

Why do I even need a Sales Funnel?

If you are anything like me, you would normally outsource tasks that you don’t like. Or learn how to do it and do it all yourself until you have the funds available to outsource or recruit an employee. While you’re transitioning to the stage of generating a consistent income, you’re going to be in the delightful stage of feast or famine. ? I don’t want you to go through the feast or famine I went through, so I want to share with you, my process for setting up processes that make an offline team redundant. Processes sound really boring, but believe me they are so exciting, productive and really effective.

When is this Sales Challenge Happening?

? Glad you asked, On the 25th April, I will be hosting a live 4-day challenge called ‘Create EASY Sales Online’. I want you to join me and learn how to create a process that helps you create a consistent stream of income & it’s completely FREE. How does that sound?

>>>REGISTER FOR THE EASY SALES ONLINE CHALLENGE <<< ?

What’s the deal with this Sales Funnel Challenge, is it complicated?
? Easy steps: Nothing complicated, just simple steps in creating powerful sales using easy sales funnels ?Easy Tools: discover the best tools for uncovering the right words and images to use in your sales funnel campaigns. Plus you will only be using FREE tools on this challenge ? Easy to follow along: I wanted to reiterate simple, step-by-step training that will help you create sales online that boost your business like never before. I know your time is precious. You get to see examples and a checklist for you to keep & actually use! I am the get more sales coach, so if I didn’t help you get more sales I would be doing a dis-service to you. So let me show you what I’ve learnt, I normally charge for this stuff. But I am full to the brim of information and I want to help you in your business.
  • Email Prompts
  • Checklist for your funnel
  • Live Training in private FB group
So are you in? Ruth-Ellen – Your #GetMoreSalesCoach   P.S. Don’t go through the year feast or famine I went through, save your seat for the sales funnel challenge, no fluff, straight with no chaser value ?? Register for the easy sales online challenge 

Never settle for bad lemonade!

Ruth-Ellen Danquah
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I was pregnant at 19 years old. Something mother dearest didn’t approve of so I was subsequently made homeless…fast forward 11 years later when I am not happy in my marriage and I tell my husband I need a break, husband dearest wasn’t impressed so he kicks me and our children out. When I moved into a new place my friend of 18 years needed somewhere to stay so I let her. My landlord didn’t like that and said I had to kick her out (she had nowhere to go so I said no). I got kicked out. I noticed a pattern had emerged, every time I did something somebody else didn’t like they will use their power to try and control me. I don’t blame any of these people for their decision I have learnt to forgive them and more importantly myself. Why myself? Well, I had to take personal responsibility for my decisions. So I came to a cross roads thinking about my life decisions. How does someone who is savvy enough to work for corporates and make 7 figures for them get into a mess like this? I had a choice…do I get angry, depressed at my current situation? Or do I get my s*** together. Needless to say, I chose the latter. I started to volunteer at the homeless shelter, even though I was sharing one room and one bed in a hostel. I knew I could still be grateful I had one room and kids that I loved more than life itself. In my time of homelessness and self-discovery I found out my son was autistic (at the age of 11 it was pretty late). Then I found out I was dyslexic (at the age of 30 plus I think you would agree it was mega late). I do not know if the universe was playing a trick on me because weeks prior I was speaking to a homeless guest and he told me lots of people are dyslexic and homeless. Nevertheless, I created a local meetup group to meet other dyslexics so we could learn from our wins and losses and 80 people came, I guess they wanted the same thing too. I then created my mission-driven business which focused on helping people with dyslexia, autism etc to learn digital skills and work as freelancers in my digital business. Then I created a business to help coach mission-driven business owners who needed confidence in sales. I decided I wasn’t going to let my circumstances reduce me, even if they have changed me. When I was homeless, the first, second and third time ? I realised a lot about my homelessness was about lemons. Me settling for lemons instead of demanding more from life. We all make choices and there are consequences to these choices. However, when life hands you lemons you can either create really bad lemonade or throw those lemons back at life with a heck no…and say I ordered champagne darling! Give me a HECK YES in the comments below, if you want champagne and no longer accept bad lemonade from life!? Ruth-Ellen P.S. Join me on a strategy call where I help you take inspired action to no longer accept the lemons, lemonade or anything else that is beneath your expectations!

What Are You Selling? #seriousquestion

Ruth-Ellen Danquah
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We are selling a belief, a value, a feeling, a transformation, formed in a product or service

Sometimes we have an amazing product But no one knows it exists Sometimes this product can change the world But no one knows it exists So you can try many things to help increase the traffic to our websites, social media profiles etc. But there is no point implementing any of these strategies if nobody knows what you are selling You need to know what you’re selling…yes what is it, how can I buy it etc are the logical things that go into that puzzle. But a more important part of the puzzle is that we are not selling a product!

We are not selling a product or service

[bctt tweet=”We are selling a belief, a value, a feeling, a transformation, formed in a product or service” username=”confidentsch”] This is what I am selling. I believe that we should be contributors not just consumers of this world. I believe in order to see everyone in our world thrive not just survive we must help each other. I believe entrepreneurs who are mission-driven, who know their purpose do this. I help mission-driven entrepreneurs to get confident selling their value so they can have a sustainable business. Often times people that have created these heart-centered purposeful world-changing businesses know how to deliver to their beneficences with their eyes closed. But these same entrepreneurs struggle with selling their businesses to gain investment and struggle to gain sales from corporates or to know how to be commercially successful. I believe in people that want to help to change the world.

I never made a sale selling a product

All of my previous big wins have been people I have connected with that get what I do, I rarely followed up with people and I managed to close business five to seven figure business. Why? Because I knew what I was selling. I wasn’t selling SaaS, I was selling control, control of spending, freedom of time I wasn’t selling large format printers I was selling a way to see your work in printed format in all it’s colourful glory I wasn’t selling food I was selling convenience, quality So my question to you is, what are you selling? Ruth-Ellen – Your Get More Sales Coach P.S. If you’re not sure how to create a process that gives you a consistent revenue stream so people really get what you are selling. Then perhaps my FREE 4-day challenge can help, it starts April 25th. It’s called Easy sales funnels check it out

Fear of Rejection In Sales? Bring it On!

Ruth-Ellen Danquah
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You may be giving the fear of rejection in sales, too much power. Many people don’t like rejection, I like it, I like it a lot! I use the word many because after making over 100 calls a day and running a social enterprise I am used to rejection, almost immune. Rejection in sales to me is a good thing, at the end of this article, maybe you will see my point of view, perhaps you will agree (if not tell me why I like a big ol’ debate). Here is where I stand when it comes to sales… We have become so insular as business people that we use inbound marketing as an excuse to not to talk to people. We are using the inbound methodology too much and are not being proactive enough when it comes to sales. I am not saying you have to go door to door like a traditional cash generating charitable strategy. I am not advocating going around asking for money from people to support your cause… >>>>>But I am saying you have to at least ask for the sale <<<<< I asked over 40 Instagram users recently if they were getting sales from social media and below are a few of their responses: “I didn’t join Instagram for sales I just need people to see I have a presence” “I haven’t seen sales, but my business coach said you don’t make money from social media” “I have been on here for 3 months and haven’t made one sale” What did I notice from all these accounts, they were posting content, but never asking, not even a clear call to action so they could nurture the relationship. They were just raising “awareness”. No movement along the decision-making journey. No way for potential customers to easy choose them as the next logical step. No way for people to remember them so that they are at the top of their minds. This is where reflection comes in… Reflection helps you to see the deception of what you’re feeling and makes it clearer to see what is actually happening.rejection in sales Those same people that fear rejection will avoid it at all cost, which is mucho bad. They won’t ask for the sale because they don’t want to fail I get it, fear of rejection is a protection mechanism, there to stop you from getting hurt. But this fear also stops people from taking risks and reaping the returns that those risks give them. I have sales coached mission-driven entrepreneurs and e-commerce business owners. And some of the habits that these entrepreneurs have to acquire to stay on top of their game, is the habit of reframing. It sounds like an obvious sales habit to acquire, but many haven’t acquired it and give the word no too much power!  

So how do you really reframe rejection in sales?

Think of rejection as a payoff, the more you get rejected the less your mission is neglected. A wise lady once said to me, you’re not asking for yourself…you’re asking for the people that haven’t got a voice. “I always feel like rejection is my petrol. That’s what keeps me going.” – Laura Kightlinger rejection in sales Your self-worth should not be determined on whether somebody has said yes to you or have said no to you. What you feel about yourself should not be multiplied or divided by what someone says or doesn’t say about you. A no is a decision, a yes is a decision. Can I think about it… Can I come back to you… I need to speak to my partner… Basically being indecisive is not making a decision. When someone is firm in his or her decision of saying no, it is not rejection. It is a sign of respect. ? Respect of your time ? Respect of their time ? Respect of everyone’s time   So let’s conclude… using the 3 R’S Rejection = Reflection + Reframing   Rejection – They are not rejecting you, they are respecting you. Reflect – You can learn lessons from stopping and understanding what drove the no so you can fine-tune your message Reframe – Focus on the energy you need to feel and share with others in order to go beyond the feeling of rejection, so you can show up as my best self So the next time you get rejection in sales, whether that is through a face to face meeting or you get little or no conversion on your inbound marketing efforts…Thank them, because they have just done you a favour. There are too many big yes’s out there so there is no need to dwell on those little no’s, for every no brings you closer to a yes! Remember to use your 3 R’s when it comes to overcoming the rejection in sales and you will be just fine? Ruth-Ellen – Your Get More Sales Coach P.S Fancy mastering the psychology behind creating powerful sales habits in business and start being super productive? Get More Sales Habits will help you to make it happen.

Possible Sales – The Word Impossible Doesn’t Exist in Sales!

Ruth-Ellen Danquah
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Ammar Ali is a former carpenter who lost his legs in a bomb blast in Baghdad, but he claimed Iraq’s first ever Paralympic silver fencing medal “In the last six months I trained six hours a day to be here and it paid off”. Meanwhile, Ukraine’s Vasyl Kovalchuk, who won gold in the mixed 10-metre air rifle, lost his right arm after a bear attack at a zoo when he was 11 years old. He fired his way to a score of 201.1 – a record for a Paralympic final. In its first 28 attempts to send rockets into space, NASA had 20 failures! It took 13 years and 300 rejection slips before Twani O’Dell published her first book Black Roads! It took me 2 months and 20 phone calls to get through to a decision maker at a major manufacturing company. It resulted in a £3m UK and £2m pan-European deal for the company I was working for, it’s always too soon to quit! There are countless stories of people that have overcome adversities in their life. People often have these stories associated with the word impossible. If you don’t know how to do something then take the time to learn, be a master of your craft, invest in yourself No more excuses! You’ve got this! Here’s to getting more sales ✊ P.S. If you would like a complimentary strategy session to work out what’s going on with your sales processes and you want to optimise them then book your session here

Problem Solving In Sales – 8 Quick Steps

Ruth-Ellen Danquah
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Sometimes in business, we come across problems. Problems that we are too close to, which can end up with us feeling “stuck”. It is almost like a puzzle, where we can see all the pieces but we don’t know how to put the pieces in the right places so they make sense. One puzzle piece that I needed problem-solving, was how to deal with a horrible client.  I recall a period where I had a web design client through my social enterprise agency. The project was straight forward, the client wanted to convert their current wix site to a wordpress and it was a referral so I couldn’t say no. It was my first 4 figure client and I was so grateful to have one after months of doing websites that were £500 or less. I could do this with my eyes closed I thought. My first thought…yes, I can actually afford to hire a dyslexic freelancer and make that social impact, the whole reason I started. And I did, I hired this young web designer and finally felt I could delegate. It felt like I had really started to make an impact, I paid my freelancer out of my own pocket because the client was taking ages to get back to me. I used my project management tools, scheduled tasks and promptly replied to emails, even implemented a service level agreement to make sure expectations were met from both sides… I initially used thrive themes but realised the quality diminished, so then I used DIVI themes and spent hours changing the content from thrive…long story short, the project didn’t work out.   What I learnt from this is to follow my instincts when my gut says something is off. I dug a little deeper to reframe this project into a positive. I realised instead of labelling the client as indecisive and not knowing what they want. I knew exactly how to get clarity from a client and learnt how to be assertive. I learnt so much wonderful things from the client like how to have difficult conversations, how to communicate with different types of people and how to solve problems. When trying to fix a puzzle, something that is a problem, it can be challenging having to figure it out, so here are some tips to solving problems in sales, in 8 simple steps: 1st Step: Identify the issues. Be clear about what the problem is. Change the language from a negative to a positive Step 2: Try to put yourself in some else’s shoe’s so you can understand everyone’s point of view Step 3: List all the possible options to resolving this … Step 4: Evaluate the options (making sure they are win-win/goal aligned) Step 5: Select the best option based on your evaluation Step 6: Write down what you have agreed (formally or informally) Step 7: Set A Deadline For When Things Should Be Solved Step 8: Take Action And Solve Your Problem (while recording progress) Logical steps help us to resolve problems that often appear illogical in nature. I had to learn who my ideal client was not, the hard way, it took me almost 6 months to resolve this project, I lost money, time and I gained a whole lot of stress. For a period of time, I absolutely loathed website design because of the experience with this client.  I do not want you to stop your heart centred mission because you can’t identify your ideal client or you take one on because you’re constantly relying on referrals. Schedule your complimentary call with me and let’s see if I can help you to stop relying on referrals and map out who your ideal clients are so you get more sales. Click here to book your complimentary slot ✊

Want to Get More Sales? Have an Unshakeable Plan

Ruth-Ellen Danquah
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I can’t tell emphasise enough how important a plan is. I am not talking about a plan that Murdock from the A-Team made in a warehouse, that is way too calculated and between you and me it was really unrealistic ? I am talking about a simple, no fuss plan that helps you to get stuff done! To be exact this has to be an unshakeable plan (no snow globe shakedowns phase this plan). 1.  You don’t have a plan b because plan A is the only thing that matters 2. You remain firm in your beliefs that you’re helping people and not offering your service to them is the same as leaving someone to drown when you can easily help them 3. You have made your DUMB goal  so you can set and achieve any goal easily 4. You are following a daily habit consistently to make this happen, because you want this bad I just need you to remember whatever goal you ‘re aiming for right now will be achieved. You just have to stay focused on your dream, your why! Why do you want this so bad? Why do you need this to happen? Why do you deserve this? Your dream, the big why has to be all over your plan. Because that dream motivates you when your vibration is low, it helps you to stay high.  You’ve got this! Here’s to staying confident consistently ✊ Ruth-Ellen P.S. Get More Sales is my 12-week program to help you get what you want with the focus you need. Book your strategy call here

Fix up your Sales Funnel

Ruth-Ellen Danquah
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In this episode of sales peak: My mini rant about Periscope (even though I am grateful for 1000 hearts in one stream) Why not everyone in your sales funnel is of equal value Why you need a push & pull method and how it decreases your sales cycle #getmoresales #sales
Sales peak is about inspiring you to sell daily so you can confidently increase your sales performance to #getmoresales My bite-sized inspiration will help you stay confident consistently If you want to increase your sales on your next launch then please register for the sales funnel challenge to make easy sales online it’s time to #getmoresales

How to Make Your Sales & Marketing More Effective

Ruth-Ellen Danquah
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How to Make Your Sales & Marketing More Effective
Lot’s of companies unwittingly help their sales and marketing team to work as separate entities rather than as a team. In the many companies, that I have had the pleasure of working with, there are often time us vs them type of scenarios going on. Marketing thinks sales people are lazy, sales teams think that marketing is clueless. Sales teams think marketing are ineffective, marketing things sales are stupid! In my Selling with Confidence programme, I work with businesses to overcome this,  so they see exponential growth, because this problem of them vs us is very common. If you work as a sole trader then this may be more of an internal struggle, a struggle you perhaps don’t even know that is going on. Never the less the struggle is real and is leading to the same result as the companies with teams if they don’t fix their gaps. This same result is low sales… There is no point implementing a marketing plan that doesn’t lead to SALES. You can’t make SALES without marketing because without marketing you’re invisible. You’ve heard it all before, I hear you. But all this MARKETING you are doing is supposed to do one thing.  MARKETING is supposed to start an ideal SALES conversation. Marketing helps your ideal customer to know, like & trust you,  if you are doing it right!   Now I have outlined the what you are doing, I want to tell you the how to adjust it for sales success:  
  • Make an agreement between your sales and marketing. I created a tool that helps me figure out how many leads I need each month in order to hit my target etc, if you don’t know your numbers you are going in blind!
 
  • Make sure they are creating marketing content that leads to your sales cycle so it is the obvious next logical step for your ideal client to get in contact with your sales team.
 
  • Use an integrated system customer relationship management tool that helps you manage your sales and marketing seamlessly so you are never missing out on opportunities
  If you want to open the dialogue for generating more sales than grab ‘Mapping Content Ideas To Your Sales Cycle’ by filling in the form below for instant access     [thrive_leads id=’1667′] Ruth-Ellen – Your Get More Sales Coach

How To Set Yourself Up For Sales Success

Ruth-Ellen Danquah
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There are three things I am going to outline below so you set yourself up for sales success…

1.  Have a plan to pinpoint HOW you will achieve Sales Success

I know it sounds basic. But basic works. When I was tasked to bring in £12m a quarter I wasn’t told how to do it verbatim, that’s why they recruited me. They trusted that if they gave me to tools I would be able to do the job. I was given a phone, a CRM and more or less had to figure out the rest. Did I hit £12m no, my first-month heck no…but once I figured it out I hit £15m, sometimes more.

sales sucess with funnels

 

 

Why?

Because I had a plan

And I stuck to it

There are lots of people that will try and distract you with shiny balls to take you away from your plan (mainly because they want you to consume their content). But I am telling you, find someone (it doesn’t have to be me, even though I am awesome lol) and get them to help you with a plan you stick to.

2. Use social selling organic or paid to form part of your WHO in your sales success

Facebook sales post example – 

A recent look at 682 Facebook posts found that posts containing advice or teaching something
new were shared 522% more than posts that weren’t advice related. Whether it’s a recipe, a statistic, a fun fact or a brilliant insight, offering something new is a great strategy to increase involvement among Fans and also increase your standing within Facebook’s Edgerank algorithm (which increases how often your Fans see your posts on their newsfeeds!)

 

Create offers that are applicable to where your target audience is in their buying decision. Here is an example of offers that we have on Confident School:

20/20 sales appointments – Helps people to increase the number of sales appointments in your diary so you get on the phone with people.

 

While…

The Confident Speaker – Helps people to gain the basics they need to use FB live confidently and stand out from the sea of people who Live Stream

Both of these offers very different results for my ideal clients and address very different problems. If you keep talking to your ideal client like they don’t recognise they have a problem (awareness stage) then they will start speaking to someone who is talking to them about solving their problem (decision stage).

I created 28 different content ideas that align with your sales cycle. These 28 ideas will help your ideal client in making the decision that you are the next logical step in their buyer’s journey …just pop your email address in the box below

[thrive_leads id=’1667′]

There is nothing worse than doing activities that waste your time. You have an empire to build and goals that involve more than this business. So you want to be as productive as possible.

 

A post shared by Sales Coach (@confidentschool) on

BS stands for other people’s business services! We don’t have to listen to anybody’s business pitch if we don’t want to! We have a choice to say no thank you, to click the x in that advert or skip ahead. So how do we become people who people WANT to listen to?

1. Listen – Many people listen with an intent to respond rather than really hear what is being said. Listen to what your target audience want via social listening then ask relevant questions!

2. Ask questions that help you clarify any assumptions that you may have about your target audience. Ask your target audience in any which way you can ie polls, surveys, emails, twitter, Facebook etc.


3. Offer value that helps people to solve a problem that stops them from progressing

4. Offer a solution based on that conversation to the exact audience you have asked.

5. Follow up with people via tools like email marketing as 4.24% buy from email and only 0.59% from social media.

 

3. Use Analytics to determine WHAT you should be focusing on for sales success

This will help you to concentrate on sales activities that make an impact

Here are my stats for periscope after trying for a week. Based on these stats I know what topics my audience are interested in more. What time they can join me live and which ones they are struggling with. On one particular Periscope, I got actual questions that were appropriate to the topic at hand. With more testing and monitoring I am confident I can grow this channel and will spend my time proportionately based on the return it gives me.

 

 

So there you go plan, sell and measure to make sure you set yourself up for sales success. Live Your Bliss my signature system to helping you go from where you are to living a life with ease.  Schedule an appointment to see if this system is for you, click here to find out more Selling With Confidence

 

Ruth-Ellen –

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